Nic Salt private label artwork brief
Buyers come to us for nic salt after a bad quarter: dead stock on one side, empty shelves on the other. The cause is usually the same, an assortment built from a catalogue instead of from sell-through data. This page explains how we rebuild that balance for vape shop owners.
Published 04 July 2026 · VapeWholesaleHub · Reading time 6 min
Building an assortment that actually turns
Nic Salt sits in a crowded price band, and the cheapest quote on the sheet is rarely the cheapest unit on your shelf. Everything below is built around reorder rate, defect rate and cash conversion rather than headline unit price.
We keep a short list of approved configurations for nic salt e-liquids. Anything outside that list is possible, but it becomes a custom run with a custom lead time, and we quote it as such rather than pretending everything is standard.
The first question we ask is not what you want to spend. It is what your customer already buys. Answer that and the nic salt list writes itself; skip it and you end up with a pallet of stock that photographs well and sells badly.
Shipping without surprises
Documentation travels with the goods: commercial invoice, packing list, and the certificate set for your market. We send a scanned copy before dispatch so your broker can clear the file in advance.
Damage in transit is nearly always a packing decision, not bad luck. Double-walled cartons, internal dividers and a drop-tested configuration cost a little more and save the argument at the other end.
Labels, closures and traceability
If you sell into a market that requires child-resistant packaging, say so at quotation stage. Retrofitting a CR closure onto a finished bottle design usually means a new mould and a four week delay.
Artwork approval is a two stage process: a digital proof for text and layout, then a physical dummy for colour and finish. Skipping the dummy is the single most common cause of a reprint.
- Artwork proof plus physical dummy for custom packaging
- Mixed SKU cartons to spread first-order risk
- Private label files archived for future rebrands
- Batch codes traceable from carton back to production date
- Consolidated or split shipping, quoted both ways
- Seven-day defect reporting with replace-or-credit
How the price is actually built
Custom printing raises the unit price and lowers the marketing cost. For vape shop owners the break-even is usually reached on the second or third repeat order, not the first, so we quote both branded and neutral options.
Unit price breaks usually land at 100, 300 and 600 pieces. Between those steps the cost curve flattens, which is why pushing a 200 unit order to 500 often costs less per unit than buyers expect.
Specification summary
| Volume | 10 ml |
| Strength | 35 mg/ml |
| Base ratio | 50/50 PG-VG |
| Flavour range | 28 profiles |
| Closure | Tamper evident |
| Bottle | PET |
| Minimum order | 200 units per SKU, mixed cartons allowed |
| Lead time | 18 working days after artwork approval |
None of this is complicated. It is just written down, which is more than most buyers get before they wire a deposit.
Frequently asked
How do you handle repeat orders?
The specification is held on file against your account, so a reorder is a reference rather than a new brief. We recommend a standing schedule with a fixed weekly cut-off so stock lands before the shelf empties.
How long does production take?
Around 20 working days after artwork approval for stock configurations, plus transit. Custom runs add roughly a week for tooling and a physical dummy. We confirm the date in writing on the order acknowledgement.
What is the minimum order for nic salt?
Standard configurations start at 100 units per SKU, with mixed SKUs allowed inside the same carton. Custom colours, custom packaging or a private label run usually start at 300 units because of setup time on the line.
Related reading
Need a quotation on nic salt e-liquids?
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