Nic Salt fitment 101 guide
There is no shortage of suppliers quoting nic salt. The scarce thing is a supplier who will tell you which SKU to drop. We have been shipping nic salt e-liquids long enough to know that the honest answer is usually a shorter list, and that is the answer we give.
Published 17 July 2025 · VapeWholesaleHub · Reading time 6 min
Choosing the core line
A nic salt programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.
The first question we ask is not what you want to spend. It is what your customer already buys. Answer that and the nic salt list writes itself; skip it and you end up with a pallet of stock that photographs well and sells badly.
Colour range is where assortments quietly die. Six finishes look impressive in a brochure and disastrous on a shelf with 40 cm of space. We recommend two finishes per core SKU and let the trial line carry the novelty.
Where the margin really sits
We publish a realistic band of 1.41 to 4.88 per unit for standard configurations at 100 units. Below that band you are buying a lighter specification; above it you are paying for finish, packaging or a smaller run.
Custom printing raises the unit price and lowers the marketing cost. For vape shop owners the break-even is usually reached on the second or third repeat order, not the first, so we quote both branded and neutral options.
Lead times, freight and landed cost
Transit times move with the season. Book space early for Q4 and around Chinese New Year, when factory output pauses for two to three weeks and freight rates tighten at the same time.
Documentation travels with the goods: commercial invoice, packing list, and the certificate set for your market. We send a scanned copy before dispatch so your broker can clear the file in advance.
- Mixed SKU cartons to spread first-order risk
- Seven-day defect reporting with replace-or-credit
- Batch codes traceable from carton back to production date
- Cartons drop-tested and pallet-counted for clean freight
- Artwork proof plus physical dummy for custom packaging
- Reference sample retained from every batch
Sell-through notes for the shop floor
Counter space is finite. Three well-chosen SKUs outsell nine crowded ones, and the empty space signals a curated range rather than a clearance table.
Shelf position decides velocity as much as price. Keep nic salt e-liquids at eye level, one facing per SKU, and rotate the trial line every quarter so the display keeps earning attention.
Specification summary
| Volume | 30 ml |
| Strength | 10 mg/ml |
| Base ratio | 60/40 PG-VG |
| Flavour range | 28 profiles |
| Closure | Tamper evident |
| Bottle | PET |
| Minimum order | 50 units per SKU, mixed cartons allowed |
| Lead time | 25 working days after artwork approval |
The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.
Frequently asked
Do you support private label?
We do. Send your artwork or your brand direction and we will return a digital proof, then a physical dummy for colour approval. Packaging files stay on record so a rebrand later is a file update rather than a redesign.
How do you handle repeat orders?
The specification is held on file against your account, so a reorder is a reference rather than a new brief. We recommend a standing schedule with a fixed weekly cut-off so stock lands before the shelf empties.
Can we order samples before committing?
Yes. Sample orders are shipped by air express and the cost is credited against your first production order above 100 units. We would rather you handle the sample than approve a specification from a photograph.
Related reading
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